Until now, website accessibility hasn't been a big concern for most business owners, marketers, and content creators. Owners of brick and mortar stores, restaurants, and office buildings are required by law to accommodate the needs of customers with disabilities via wheelchair ramps, braille product signage, accessible restrooms, and more.
As a website owner, you will soon be required to deliver website design and content that is accessible to people with a wide range of disabilities including blindness and low vision, deafness and hearing loss, learning disabilities, cognitive limitations, limited movement, speech disabilities, and photo sensitivity.
By 2018, The U.S. Department of Justice (DOJ) is expected to roll out official compliance guidelines concerning online accessibility for the disabled as part of the Americans with Disabilities Act (ADA). The DOJ will soon be expecting all websites (Federal government, state/local government, and private companies) to accommodate people with disabilities. Whether the DOJ will implement web accessibility standards is not a matter of "if," but "when."
Waiting until it's the law may still make your organization legally vulnerable in the meantime if you aren't in compliance, as organizations such as Peapod, Target, Reebok, and the NBA have already found out. All of them have already been sued for website accessibility non-compliance.
Attend this 3-hour live, interactive and online session and you’ll learn about the WCAG 2.0 Guidelines and what you must do to make your website functionality and content accessible today and in the future.
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