Generative artificial intelligence (AI) is all the rage these days, and for good reason. It is the next disruptive tool on the scale of the World Wide Web itself, so the sooner online educators learn and embrace it, the more likely they will be to keep pace with the advancing technology.
AI is certainly innovative. However, with innovation comes caution. While using AI may be fine for back-office purposes, such as creating marketing plans or figuring out the course titles that are most likely to grab attention, using AI to create substantive works may not be optimal and could even cause trouble for you down the road.
First, AI-generated content is not copyrightable. Only content created by humans can be protected. If your training course contains substantial artificial content, that content must be excluded when you register the copyright. Once the content has been excluded, the human-created remainder must be substantial enough to allow the registration to proceed.
Second, you cannot stop people from copying the AI-generated content you include in your course. Such content is considered to be within the public domain. You did not create it, so you don't own it. Thinking of the prompt that caused the AI to generate your desired content does not give you any claim to the content. Even if clever, the prompt itself is also unlikely to be considered original enough to be copyrightable.
Finally, how do you know the AI-generated content is accurate? AI gets its input from multiple sources, some of which may be solid and others dubious. If you republish incorrect information generated by AI, you could be liable for misleading the public, depending on the type of wrong information involved.
To learn more about copyright law, training, and training support materials, check out our upcoming training event led by Linda Wolff Rohrbaugh and Kevin Siegel.
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