According to Adobe's chief technical officer Kevin Lynch, Adobe is in the midst of a "fundamental transformation from the world of software in boxes to the world of the cloud, touch interfaces on devices, and social connections."
"Creative Cloud is important to Adobe as it represents the next generation of how we see creative software being acquired and used, blending services in the cloud with creative apps on devices and PCs, along with connecting the creative community," said Lynch.
You can learn more about the Creative Cloud here.